Sophon Sakdaphisit's directorial debut, Coming Soon, isn't just another Thai horror film. It's a clever play on the 'movie within a movie' trope, setting itself apart with a storyline that's as intriguing as it is eerie. The premise revolves around a cursed film that haunts those who watch its forbidden scene, a concept that resonates with the modern fascination with meta-narratives. With a backdrop of Thailand's vibrant yet shadowy cinema landscape, the film dives into themes of piracy, folklore, and the macabre, all woven into the fabric of urban legend. What makes Coming Soon stand out isn't just its premise but the way it leverages the underrated talent of Asia cinema, including performances by Chantavit Dhanasevi and Worrakarn Rotjanawatchra, to bring its chilling narrative to life.
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What Works
- βThe 'movie within a movie' concept is not just a gimmick but a narrative engine that drives suspense and engagement, making Coming Soon a standout in the realm of Horror films.
- βSophon Sakdaphisit's storytelling prowess shines through, with critics praising the film's atmosphere and clever twists, showcasing his unique visual style and narrative depth.
- βPerformances by the lead actors add a layer of authenticity to the supernatural horror, grounding the eerie storyline in relatable human emotions.
- βThe cultural context of Coming Soon, reflecting on Thailand's piracy issues and urban legends, provides a rich backdrop that enhances the film's suspense and relevance.
- βDespite being a debut, Sakdaphisit's direction shows promise, blending traditional horror elements with innovative cinematic techniques.
What Falls Short
- βCritics have pointed out the film's predictable scares and sometimes weak direction that may not satisfy all horror aficionados looking for non-stop thrills.
- βThe rushed ending and underdeveloped characters, particularly the supporting cast, might leave viewers wanting more depth and closure.
- βWhile the premise is innovative, some aspects of the narrative feel overly familiar, borrowing elements from the J-horror genre without adding enough new twists.
Final Verdict
Coming Soon offers a fresh perspective on Thai horror, combining a compelling 'movie within a movie' premise with the atmospheric dread that fans of the genre love. While it has its flaws, including predictable moments and a rushed conclusion, the film's strengths in storytelling, atmosphere, and cultural commentary make it a must-watch. Fans of The Conjuring: Last Rites and Train to Busan will appreciate its unique blend of horror and narrative depth. Ultimately, Coming Soon is a solid addition to the canon of Asia cinema, and a testament to Sophon Sakdaphisit's potential as a filmmaker. It's a film that reminds us why we're drawn to dark theaters and tales that tap into our deepest fears. So, is Coming Soon worth watching? Absolutely. It's not just a movie; it's an experience that sticks with you, long after the credits roll.



